AI Insights · Timothy · June 2024
Q2 2024 Drawing & Coloring Apps Performance on Unified Platform in the US
Explore the performance trends of the top five Drawing & Coloring apps in the US for Q2 2024. Sensor Tower provides a detailed look at download, revenue, and active user data.
In Q2 2024, the Drawing & Coloring category saw varying performance among its top applications on the unified platform in the United States. Sensor Tower data reveals the following trends for these engaging apps.
Flag Painting Puzzle by Bravestars Publishing experienced a notable increase in weekly active users, rising from 3.1M to 8.5M through the quarter. Downloads peaked in the final week at 3.5K, while revenue showed an upward trend, hitting $44K in mid-June before dipping to $14K.
Zego Studio's Color ASMR: Painting Book maintained a strong base of weekly active users, starting at 15.2M and ending the quarter at 12.4M. Downloads saw a general decline, with a slight uptick in early June to 970 before dropping to 244.
CrazyLabs LTD's Phone Case DIY showed fluctuating revenue, with a notable increase in late May reaching $46K and a closing figure of $13K. Downloads began at 1.5K and ended the quarter stronger at 1K, while weekly active users hovered around 3.8M to 5.1M.
Pixel Art - Color by Number by Easybrain displayed a mixed revenue pattern, peaking at $251K in early April and late May, and dipping to $115K in mid-June. Downloads surged in the last week to 1.6K, complemented by a steady rise in weekly active users from 7.9M to 8.3M.
Lastly, Wildlife Studios' Color by Number：Coloring Games saw its revenue soar to $1.4M in the final week of June, with downloads and weekly active users showing consistent performance throughout the quarter.
For more insights on app performance and trends, Sensor Tower provides an in-depth analysis of the mobile app ecosystem.
